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[VIDEO] Ted Shelton (CEO of The Conversation Group) speaks with Andreas Weigend

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Ted Shelton is currently CEO of The Conversation Group. Ted has spent the past 20 years working in the high tech industry, as a software developer and executive in both public and privately held companies. Prior roles include Chief Strategy Officer of Borland Software and Senior VP of Sales and Marketing for WhoWhere.

Nobody likes being interrupted by irrelevant marketing messages. In this 7-minute conversation after class at Haas, Ted Shelton and Andreas Weigend discuss how sharing data leads to higher expectations towards relevance and serendipity.

Video filmed and produced by Shaun Tai.

Need a relaxing CD? Listen to clips of Serendipity: Music from the Miramax Motion Picture

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